Privacy Policy

1. Information We Collect

We collect information you provide directly to us, including:

• Contact Information: Your name, email address, phone number, and mailing address when you contact us, place an order, or sign up for our SMS program.
• Order Information: Details about products you purchase, including custom order specifications, payment information (processed securely by third-party payment processors), and shipping details.
• SMS Consent Data: When you opt in to our SMS messaging program, we collect your mobile phone number and a record of your consent, including the date, time, and method of opt-in. This information is used solely to operate the SMS program and is never shared with third parties for marketing purposes.
• Communications: Messages, inquiries, and custom order requests you send us via our contact form or email.
• Technical Information: Automatically collected data such as your IP address, browser type, device type, pages visited, and referring URL when you visit our website.

2. How We Use Your Information

We use the information we collect to:

• Process and fulfill your orders, including custom orders.
• Communicate with you about your orders, inquiries, and customer service matters.
• Send you SMS text messages if you have opted in to our messaging program (see Section 3).
• Send you email updates about new products, promotions, and shop news if you have subscribed.
• Improve our website, products, and services.
• Comply with legal obligations and protect our rights.
• Manage our customer relationship management (CRM) system to provide personalized service.

3. SMS Messaging Program

Program Name: The Ranchy RN SMS Updates

Operated by: Trachelle Rodgers, DBA The Ranchy RN, China Spring, TX

Message Types: When you opt in to our SMS program, you may receive text messages about new product drops and collection launches, exclusive discounts and promotions for SMS subscribers, custom order availability windows, shop launch announcements, and ranch life updates from Trachelle.

Message Frequency: Message frequency varies. You may receive up to 4 messages per month. We will not send excessive or unsolicited messages.

Message and Data Rates: Message and data rates may apply depending on your mobile carrier and plan. The Ranchy RN is not responsible for any charges incurred from your mobile carrier.

How to Opt In: You may opt in to our SMS program by completing the opt-in form on our website and checking the unchecked consent checkbox. Your opt-in is voluntary and is never pre-selected.

How to Opt Out (STOP): You may opt out of our SMS program at any time by replying STOP to any message you receive from us. After sending STOP, you will receive one final confirmation message and will receive no further messages. You may re-subscribe at any time by texting START or by completing the opt-in form again.

Help: For assistance with our SMS program, reply HELP to any message, or contact us at hello@theranchyrn.com.

Consent Not Required for Purchase: Your consent to receive SMS messages is never required as a condition of purchasing any product or service from The Ranchy RN.

Supported Carriers: Our SMS program is available on all major U.S. carriers. Carrier support may vary.

4. How We Share Your Information

We may share your information only in the following limited circumstances:

• Service Providers: We may share information with trusted third-party service providers who assist us in operating our website, processing payments, managing our CRM, and fulfilling orders. These providers are contractually obligated to keep your information confidential and use it only to provide services to us.
• Legal Requirements: We may disclose your information if required to do so by law, court order, or government authority, or to protect the rights, property, or safety of The Ranchy RN, our customers, or others.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change.

We do not share your SMS opt-in data, phone number, or consent records with any third party for marketing, advertising, or promotional purposes under any circumstances.

5. Data Security

We take reasonable technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include using secure connections (HTTPS), limiting access to personal information to authorized personnel, and working with reputable third-party service providers who maintain their own security standards.

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee its absolute security.

6. Cookies and Tracking Technologies

Our website may use cookies and similar tracking technologies to improve your browsing experience, analyze website traffic, and understand how visitors use our site. Cookies are small text files stored on your device. You can control cookie settings through your browser preferences. Disabling cookies may affect certain features of our website.

7. Third-Party Services

Our website and business operations may use third-party services including payment processors (such as Stripe or PayPal), customer relationship management (CRM) software (such as GoHighLevel), website hosting services, and shipping and fulfillment partners. Each of these services has its own privacy policy governing how they handle your information. We encourage you to review their policies. We are not responsible for the privacy practices of third-party services.

8. Children's Privacy

Our website and services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a child under 13, please contact us immediately at hello@theranchyrn.com and we will promptly delete such information.

9. Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you.
• Correction: Request that we correct inaccurate or incomplete information.
• Deletion: Request that we delete your personal information, subject to certain legal exceptions.
• Opt-Out of SMS: Reply STOP to any SMS message to immediately unsubscribe from our messaging program.
• Opt-Out of Email Marketing: Click the unsubscribe link in any marketing email or contact us directly.

To exercise any of these rights, contact us at hello@theranchyrn.com. We will respond to your request within 30 days.

10. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, including to provide services, comply with legal obligations, resolve disputes, and enforce our agreements. SMS opt-in consent records are retained for a minimum of 4 years as required by applicable regulations. When information is no longer needed, we securely delete or anonymize it.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will update the "Last Updated" date at the top of this page and, where appropriate, notify you by email or SMS. Your continued use of our website or services after any changes constitutes your acceptance of the updated policy.

12. Contact Us

If you have questions, concerns, or requests related to this Privacy Policy or our data practices, please contact us:

For SMS-specific inquiries, you may also reply HELP to any text message from The Ranchy RN.